THE RIPPLE EFFECT
Strategic Process
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​As veterans of some of the most prestigious advertising, PR and digital agencies, we bring decades of experience.
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We have honed our methodologies and processes to be customer obsessed and insight driven.
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Business Acumen
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We also bring expertise in starting businesses, business needs and high-growth brands with a collective decade worth of experience.
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We know brand growth is not delivered by impressions or clicks, but through authentic connections and experiences.
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Smarter Investment
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We are intentionally right-sized to bring maximum value to clients. No big-agency overhead, no billing for people you don't need, just great problem solving with senior strategy and creative in lock-step.
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Because even a small pebble of an idea for your brand, done right, will make big ripples in your market.
That’s the ripple effect.

ABOUT US

CLAY BLACK
Founder + Creative

KATE ATKISSON
Founder + Strategy
Equal parts creative and analytical, Kate is obsessed with finding where brand meets their audiences. Her background is in science, but the bulk of her career has been building, transforming and marketing brands at renowned agencies like Edelman and MRM//McCann. She’s also led brand strategy at smaller brand consultancies.
Clay has helped grow brands as a creative leader at legendary agencies like Leo Burnett and Edelman. He believes the strength of a brand lives with the audience it aims to attract. He believes in just the right balance of data mixed with gut instinct. And he loves the magic and power of big ideas.